About the Series
The Series on Academic Strategic Enrollment Management begins with establishing the curriculum as the primary reason for enrollment then builds an understanding of Curriculum Architecture and how it determines an institution’s strategic position in the global learning marketplace. From exploring curriculum architecture, the blog moves to a Learner-Centered Curriculum Framework. Next we will discuss the emergence of digital learning and service environments required introducing a full spectrum of the agents of change transforming the learning landscape. Then tackle key concepts in Strategic Enrollment Management. These concepts will include defining terms, introducing a basic Strategic Enrollment Management Matrix and then delve into the concept of vectors in developing a unifying market view that integrates with the institutions curriculum architecture. I plan to complete the series with some examples of academic strategic enrollment management strategies and case studies.